PIG China

Marcelo Burgos brings back the old days

Stylishly shot in black and white, the new spot directed by Marcelo Burgos in Argentina became a pick of the day in Creativity magazine.

Anyone who grew up in the ’80s or early ’90s will appreciate the witty humor of this spot from Schweppes in which a bunch of confused-looking millennials get a little history lesson on what life was like back then. It will definitely also make Chinese audiences with similar generational gaps laugh.

See Marcelo Burgos full reel here.