To fight the winter blues, the P.I.G. team decided to join in the latest viral craze to hit Weibo and the Chinese interwebs – China’s own Gangnam phenomenon, “Aircraft Carrier Style”. See our humble contribution here and below, plus a gallery of our favorites from ChinaSmack, and the helpful primer on the trend by the Atlantic.
Recently, Shanghai’s Crystal Orange Hotel released a new promotional video entitled “The Queen’s Feast”, which dares to show their hotel “in the buff”.
A troupe of muscular men arrives at the hotel, checking into their sleek, modernist rooms, only to quickly strip down and position themselves at the windows. Suddenly the curtains are pulled back – and the result is a treat for all the hard-working Shanghai ladies who may have been walking home from the office that night. That’s right, it’s a beefcake feast, for all the “Queens” of our city (female and otherwise).
Take a “peek” at this fun campaign – in an advertising landscape that is oversaturated with scantily-clad women (and girls), it’s a nice change of pace to have some buff dudes on display. Enjoy the eye candy, ladies!
On December 13 & 16th, the Hong Kong Art Center will be screening what looks to be a truly delightful program of the golden age of Hong Kong TV advertising – from the 1970s to the present. The program will explore how these historic ads “embody local culture, reflect social reality and serve as important historical time capsules.”
A Retrospective of Local Advertising from the 70s to Present + HK4As Kam Fan Awards 2012, Dec 13 & 16 at Hong Kong Art Center, Agnes B. Cinema
More information here.
If you’re not in Hong Kong to attend, here are a few of our favorite classic HK TVC’s – what are yours? Let us know in the comments!
Philips TV ad featuring Chow Yun Fat… as a clown
Stephen Chow with seriously rad sunglasses
The secret life of anthropomorphic Yakult bottles (in cartoon form)
Do the Puma hustle!
Some deliciously analogue 80’s technology in this Fuji ad – floppy discs, VHS cassettes and Walkmen, oh my!
This upcoming British Council event in Beijing looks fantastic – . More details below:
The British Council is delighted to announce Dressing the Screen, an exhibition in China of close to 100 films that will bring together work by some of the worlds most famous and innovative fashion designers and film-makers from the last 50 years.
Organised in collaboration with the Chinese lifestyle magazine Modern Weekly International, and Swarovski Elements, Dressing the Screen will open in Beijing on 26th October 2012 and run for two weeks.
Featured designers and filmmakers will include SHOWstudio’s Nick Knight and Ruth Hogben, Alexander McQueen, Tim Walker, Rifat Ozbek, Vivienne Westwood, Ossie Clark, Hussein Chalayan, Gareth Pugh, Henry Holland and Burberry. The exhibition will highlight pivotal moments in fashion, film and technology – from pre-internet experiments such as the early films of Ossie Clark, Rifat Ozbek, Bodymap and Bella Freud, to pioneering technological advancements such as POST magazine, Burberry’s holographic catwalk show and Cassette Playa’s Augmented Reality.